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Choosing and Using Social Media

Knowing how to use social media is an essential 21st century skill.  Join us for a discussion on how to pick the right social media platforms for your organization.

This course serves as an introduction to the most popular social media networks. We'll discuss how they differ from each other, popular trends in social media, and how to be a successful social media user. If you've ever asked questions like:
Why is Twitter so popular?
Which is the most popular network for teens?
Why aren't my Facebook posts being seen by my audience?
...than this is the course for you!

Learning Objectives
- Understand the differences between Facebook, Twitter, Pinterest, LinkedIn, YouTube and others
- Compare the different networks, how they work best and what they require
- Understand popular trends in social media and how to make them work for you

Level
Introductory

Audience
Anyone wishing to use social media to engage with constituents and boost visibility of your organization.  For anyone needing to increase their understanding of and comfort level with social media.

Presenter
Greg Mays is an independent social media, communications, and public relations consultant. With over 20 years of internet and traditional media experience, Greg has taught organizations how to communicate effectively with their audience. He has established and managed social media accounts for the University of New Mexico, Bosque Brewing Company, and the Spirits Community of New Mexico. Greg produced the first podcast in New Mexico and is a writer for Pearson Education and Oxford University Press.

August 15, 2021 9:00 AM   through   12:00 PM
Center for Nonprofit Excellence, United Way of Central New Mexico
2340 Alamo SE, 2nd Floor
Albuquerque, NM 87106
United States
Phone: 505-247-3671
Email:
Registration Fee $ 25.00

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