Social Media and More: Communications for Engagement

Cost: 
$69.00
Date: 
Mar 1 2012 - 12:00pm - 1:30pm
Organization Name: 
Alliance
Event Topic: 
Marketing and Communications

**Alliance members receive 50% off webinar prices.

What can social media do for your organization? This workshop will help you learn the social media strategies that can engage your audiences in deep and authentic conversations about the issues that matter most. You’ll leave this session with lots of ideas and a focused blueprint to guide your organization’s social media strategies.

Who is it for?

  • for people who have some familiarity with social media platforms (ie you may have a twitter handle but not tweeting regularly)
  • for the mid-level social media users

By the end of the session participants will

  • have an overview of the components of solid social media strategy
  • understand the value of social media listening as both a market research tool and a positioning asset
  • have a template for crafting social media strategy to support their consulting practice

Co-presented with: LightBox Collaborative

 

Holly Minch

Holly has spent her entire career helping do-gooders do better. Holly aids and abets good causes poised to leverage a shifting context to change the world in bigger, better, faster ways than ever before.

Holly launched the LightBox Collaborative to harness fresh talent to help jump-start strategic thinking, create clarity in real-time, and identify actionable approaches to engage communities toward good causes. Because she believes it’s easier to draw people into your ideas when you’re having fun, Holly has created game-based tools for facilitation of accelerated strategy dialog – and the fun format belies the deep questions she help teams tackle on a regular bas

 

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