The economy has shifted. The new normal is in transition, not here yet, and still unknown as to what to really expect. Businesses are struggling to stay solvent and at the same time, relevant to their current clients. The focus is conserving cash, being lean, making painful decisions.
It is predicted there will be more losers than winners, too many failures. They question how they will be able to compete in the new economy as it will be intense. We have gone from: "too big to fail' to, 'too small to fail'. It is critical to the nations' economy that you survive, and that comes from having a strong purpose, and personal caring and support of the team.
It is more than the hiring process, it is a fundamental understanding of the importance of a meaningful relationship with your employees. To have a successful business, you need fully engaged employees.