Online fundraising is managed most effectively when performance metrics are measured—something the most successful nonprofits do regularly. In this session, Firespring’s CEO Jay Wilkinson shares the best detailed formulas every nonprofit should use to track metrics and measure the success of their online fundraising efforts.
Join Jay in this metrics-driven webinar to learn:
- 7 steps to online fundraising success.
- 5 metrics to measure fundraising performance.
- How to combat the donor retention problem.
- The attributes of a killer email campaign.