In recent years, corporate giving and volunteering has been on the rise, as is competition for companies’ attention and resources. As corporate social responsibility (CSR) programs become more specific and strategic, nonprofits that craft customized partnership strategies are the most successful in securing corporate funding.
Given the changes and challenges the coronavirus (COVID-19) has brought to our sector, nonprofits considering corporate funding as a revenue stream need to be more focused and strategic than ever in their approach. This session will cover how to prospect companies for partnership, build corporate relationships, and design/pitch customized partnerships that meet the needs and interests of all parties.
Upon completion of this live, online training, you should be able to:
- Build a targeted and strategic corporate prospect list
- Plan a unique cultivation strategy for each prospect on your list
- Craft a customized partnership pitch for prospects that have shown interest through cultivation